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E-Mail Marketing

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77% of marketers have seen an increase in email engagement over the last 12 months.

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

The number of active email users is forecast to reach 4.6 billion in 2025. 333.2 billion emails are sent and received each day in 2022. The average expected ROI is $40 for every $1 you spend on email marketing. Two out of every three marketers use email marketing to distribute content organically.04

Advantage of E-mail marketing

  • There are 4 billion daily email users.
  • 37% of brands are increasing their email budget.
  • A majority of marketers using email leverage mobile-friendly emails as part of their marketing strategy.
  • Subscriber segmentation is the most effective email marketing campaign strategy.
  • 33% of marketers send weekly emails and 26% send emails multiple times per month.
  • 77% of marketers have seen an increase in email engagement over the last 12 months.
  • Smartphone users prefer to receive brand communications via email.
  • Almost half of marketers report changing their email performance measurements as a result of Apple’s Mail Privacy Protection changes.
  • Testing your emails leads to higher ROI.
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Beyond conventional agencies.

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We help our clients succeed by creating brand identities, digital experiences, and print materials that communicate clearly, achieve marketing goals, and look fantastic.

We help our clients succeed by creating brand identities, digital experiences, and print materials that communicate clearly, achieve marketing goals, and look fantastic.

We help our clients succeed by creating brand identities, digital experiences, and print materials that communicate clearly, achieve marketing goals, and look fantastic.

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